Optimizing Asynchronous Meetings With Screenweave

Challenges:

Michelle Alimoradi, a leader at Cablecast TV, found that traditional real-time meetings, especially those involving screen shares or demos, were time-consuming and inefficient. Scrubbing through long meeting recordings just to find specific segments added unnecessary steps to her workflow. Additionally, coordinating schedules for meetings during busy seasons was increasingly difficult, leading to missed updates and lower engagement.

The company needed a solution that could:

• Streamline meeting content to avoid spending extra time navigating long meeting recordings.
• Provide flexibility for team members during out-of-office periods or when remote schedules conflicted.
• Ensure engagement without relying solely on real-time meetings.

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Solution:

To address these challenges, Alimoradi leverages Screenweave to facilitate asynchronous meetings across the different teams at Cablecast. Instead of relying on lengthy real-time discussions, department heads recorded concise video updates ahead of time. The updates, including status reports and performance updates, were compiled into an email that included direct links to the Screenweave videos.

This approach allowed the team to:

• “Turn an hour-long meeting into an email…”, giving team members the flexibility to watch the updates at their convenience.
• Use Screenweave’s hosting capabilities to avoid the extra steps of exporting and uploading videos elsewhere, making it quick and easy to share links to individual videos or entire channels.
• Enhance real-time meetings where screen shares were essential, allowing participants to watch the Screenweave video while reviewing the agenda simultaneously.

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Results:

By adopting Screenweave for async meetings, Alimoradi transformed the way the team communicated and managed updates. The company saw significant benefits:

• Time savings: What used to be an hour-long meeting was reduced to easily consumable, pre-recorded videos, allowing the team to catch up at their convenience. This saved time not only in meeting duration but also in reviewing meeting content.
• Increased flexibility: During busy periods, like summer vacations, employees didn’t have to worry about missing important updates. They could watch the recorded content whenever their schedule allowed, helping them stay engaged without the pressure of attending a live meeting.
• Improved efficiency and engagement: Screenweave helped eliminate the friction of real-time screen share handoffs, especially during crucial database meetings where it was important to view the UI and agenda side-by-side. The team found that video updates improved engagement without the need for constant real-time discussions.

While Cablecast doesn’t plan to replace real-time meetings entirely, they noted that Screenweave has become a valuable tool for situations where flexibility and efficiency are needed. The company continues to use Screenweave for a mix of async and real-time meetings, striking a balance between connection and productivity.

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Outcomes:

Alimoradi recommends that other leaders consider introducing asynchronous meetings for teams, especially during high-traffic or busy seasons. Their advice? Start small with pre-recorded updates, and use Screenweave’s user-friendly platform to share and host videos easily. This approach allows teams to stay engaged and connected without being tied to a fixed schedule.

Are you curious to learn more about how you can start working asynchronously using Screenweave? If so, make sure to reach out to us on our contact page or at hello@screenweave.com!

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